Taylor Swift announced the Eras Tour 2.0 in June 2026, a 60-stadium second run of her record-breaking concert tour that will visit 20 countries across North America, Europe, Asia, Africa, and South America between March 2027 and December 2027.
The announcement came via a 3-minute video on Swift’s social media channels that received 12 million views in the first hour and immediately crashed Ticketmaster’s servers, prompting the company to delay the general on-sale by 48 hours.
The Eras Tour 1.0, which ran from March 2023 to December 2024, grossed an estimated $2.08 billion in ticket sales, the highest-grossing concert tour in history. The new run will incorporate music from Swift’s two albums released since the original tour ended.
New Albums and Setlist Changes
Swift released “The Manuscript” in October 2025 and “Stargazer” in April 2026, adding approximately 20 new songs to her catalog since the original Eras Tour ended. The Eras Tour 2.0 setlist will include a new chapter for each album.
The original Eras Tour ran approximately 3 hours and 15 minutes. With two additional album eras added, the new show is expected to run closer to 3 hours and 45 minutes to 4 hours, which would make it one of the longest regular-runtime pop concerts ever staged.
Production upgrades include a 360-degree LED floor system new to the 2.0 show, along with AI-assisted personalized lyric projections that display different visuals in different sections of the stadium simultaneously, a feature developed with a Chicago-based visual technology company.
Economic Impact of the Eras Tour
A 2024 analysis by investment bank TD Cowen estimated the original Eras Tour generated $5.7 billion in total economic activity in cities where it played, including hotel stays, restaurants, local retail, and transportation. The figure was roughly equivalent to the economic impact of hosting a Super Bowl per show in mid-size markets.
Airbnb reported that cities hosting Eras Tour dates saw an average 48 percent spike in booking revenue compared to adjacent weekends. The effect was large enough that some cities tracked it as a measurable contributor to quarterly tourism GDP.
Eras Tour 2.0 North America Dates (Selected)
| City | Venue | Dates |
|---|---|---|
| Los Angeles, CA | SoFi Stadium | March 6-8, 2027 |
| Dallas, TX | AT&T Stadium | March 21-22, 2027 |
| Chicago, IL | Soldier Field | April 4-6, 2027 |
| Toronto, ON | Rogers Centre | April 18-20, 2027 |
| New York, NY | MetLife Stadium | May 2-4, 2027 |
| Miami, FL | Hard Rock Stadium | May 16-17, 2027 |
Frequently Asked Questions
When does the Taylor Swift Eras Tour 2.0 start?
The Eras Tour 2.0 begins in March 2027 in Los Angeles and runs through December 2027. The full tour includes 60 stadium dates across 20 countries. Tickets go on general sale in July 2026 through Ticketmaster and other local promoters in non-US markets.
How much do Eras Tour 2.0 tickets cost?
Official ticket prices for the Eras Tour 2.0 range from $49 for lawn and upper-deck seats to $499 for floor standing and lower-bowl premium sections. Dynamic pricing applies through Ticketmaster, which has led to prices of $800-1,500 on the resale market for high-demand dates in previous announcements.
What new songs will be on the Eras Tour 2.0 setlist?
The Eras Tour 2.0 will include eras for “The Manuscript” (2025) and “Stargazer” (2026) in addition to all eras from the original show. Swift has not released the full setlist, but fan accounts and setlist trackers on social media are documenting rehearsal information as it surfaces closer to the March 2027 start date.
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